International public services company, Serco, has welcomed Natasha Bothma as Growth Director as it eyes significant growth across the region.

As Growth Director, Bothma will join Serco Middle East’s Executive Leadership team and work to deliver an effective business growth strategy for each of the company’s key sectors; transport, citizen and government services, defence, healthcare and justice and immigration.

Bothma will work alongside the business development team and operation directors as well as lead Serco’s ExperienceLab, with particular focus on strategy execution, key account management, external communications and proactive stakeholder engagement. Bothma joins the business from NATS services in Asia Pacific where she most recently held the title of Operations Director. A previous Serco employee, her Middle East experience spans over ten years.

Bothma commented: “I’m very excited to be joining the ever-growing and diverse team of Serco Middle East again and be part of the company’s business growth within the region.”