The warehouse will serve homegrown GMG Sports brands beginning with Sun and Sand Sports

Gulf Marketing Group (GMG), one of the Middle East's leading family-owned holding companies, is increasing its investments in Saudi Arabia and has announced the opening of a new warehouse facility in Riyadh to serve its expanding customer base.

The new warehouse will initially support the company’s growing GMG Sports division which today caters to the growing appetite of Saudi consumers for high-quality, authentic sports apparel. The warehouse will serve homegrown GMG Sports brands beginning with Sun and Sand Sports—the Middle East’s largest sports retailer—while the company is also a distributor for global brands like Nike, Columbia, Timberland, Vans, and more in the kingdom. The site will include a new service centre that allows for faster deliveries and an enhanced service experience for GMG’s customers.

According to industry reports, the Saudi retail industry is poised for growth, with a recent Euromonitor study stating that the sector is likely to reach $119 billion in value by 2023.

Mohammad A Baker, Deputy Chairman and CEO of GMG, said: “Today, GMG is keen to be a partner for sport in the kingdom. The ‘Quality of Life’ program announced as a component of the Vision 2030 has placed a renewed focus on sports and athletic activities.”

The latest facility is strategically located in Riyadh’s The Logistics Park.