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fischer opens new division

fischer opens new division



fischer launches trade division

01 November 2016

fischer Middle East had always been a major player in the GCC when it comes to projects. But now, to further enhance its reach to various customers, fischer has come up with fischer Trade, a newly developed business unit that will focus solely on increasing fischer’s reach into the market.  

“With this launch we have already reached out and are working closely with more than 250 traders in the UAE alone, that have started selling fischer trade products directly and indirectly from their counters. To further ensure the success of this new division, our Trade product range is especially designed to be sold only through our dealer network across the Middle East Region,” said a company spokesman.

fischer Trade dealers  are also well supported by the company’s technical team to sort out any technical queries and is further boosted by its state-of-the-art inventory management system at its new office in Jebel Ali Free Zone enabling a seamless distribution of stock across GCC, he said.  

fischer trade Range offers a wide variety of anchors from high performance mechanical  fixing , chemical fixing to general fixing  and their accessories. 

fischer had been offering the installation of the friendly  S-Plug, the nylon plug with a 2-way expansion, since 1948. Now fischer trade moves this product in the millions across the GCC every year. “Not just the S-Plug, even our short nylon plug GK used for gypsum plasterboards and our GKM, the metal variant that can be used as self-tapping anchors are huge sellers among our customer base,” he said. 

Apart from that, fischer trade offers anchors such as DIPK for Rockwool fixing insulations and even its WB5N is well known for being utilised in the installation of sanitary components in a multitude of projects across GCC.   

fischer trade also offers  zinc plated drop in anchors such as EA-N for hammer set installation.  The firm’s cast iron anchor, GM, is specially designed for pre-positing installations in rock fixing. FWA, its large-size edge anchors that start from 6 mm diameter to 24 mm drill diameter can be used in critical applications like column fixing and ladder instantiations.  

Many air-conditioning companies prefer fischer’s shield anchor FWB for their installations. fischer resin anchor, RM Capsule,  is the highest selling chemical range in the Middle East countries.  Customers prefer this product for ETA approvals (European Technical Approvals Committee).  Fischer is very well known for the universal chemical fixing systems’ FIS V ranges. 

Other than traditional anchors, fischer trade has also developed a market for a large range of foams and sealants, antifungals  silicon sealant (used for bathrooms, shower and toilets, connection joints to sinks and wash basins) that are well received for their high yield of up-to 45 litres that also guarantees high expansion. “Specially, our newly launched Zinc spray that has been DIN EN ISO 9227 certified and known for its corrosion resistance even after a 300 hour salt test on fischer Zinc Spray coated metal parts,” he said.

“And finally our range of drill bits such as SDS Plus and Max Drill bits are PGM-marked and especially designed for anchoring and our abrasives range of products that are extremely well known in the European markets and OSA certified has made our newly launched Trade Division well equipped to cater to our partners and customers alike across the region ensuring to further enhance fischer’s success in the regional market,” he added.




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