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Lighting event gains wide support

September 2013

MAJOR players from the international lighting design industry are increasingly looking at regional markets for sustained business development. They also see it as an opportunity to be involved in ground breaking design projects which are at the cutting edge of the global industry. This is driving interest in Light Middle East, the region’s leading trade show for lighting and design, as a prime vehicle to engage with regional trade buyers and influencers.

The organiser of Light Middle East 2013, Epoc Messe Frankfurt, announced growing support from international and regional trade associations for the region’s premier industry networking and business development event.

Leading international industry associations from Italy and India are amongst those who have confirmed their support for Light Middle East 2013, which will be held at the Dubai International Convention and Exhibition Centre from October 7 to 9. Also confirming their crucial backing to the trade fair are the Emirates Society of Engineers and the Emirates Green Building Council, underlining the growing stature of Light Middle East as the definitive lighting industry gathering in the region.

“Light Middle East with its region-wide reach is easily the most representative meeting of the international lighting industry serving the region today,” said Ahmed Pauwels, CEO of Epoc Messe Frankfurt. “The growing support of international and regional trade associations underlines our importance as a leading business generator and trend setter for the lighting industry,” he added.

The Italian pavilion at Light Middle East is being organised by Promus, which is supported by the Italian government. Featuring a number of large and medium-sized Italian lighting manufacturers and designers, the pavilion is certain to be a key attraction at the exhibition.

“The Middle East is a market of growing significance to us in the Italian lighting industry,” said Manlio Illumi, area manager of Promus. “Through our presence at Light Middle East we hope to be able to better influence local buyers and traders as well as get a better understanding of the regional trade. We also aim to play a significant part in promoting industry best practice.”

The Electrical Components Manufacturers Association of India (Elcoma) is organising the large Indian pavilion at the exhibition.

Also lending vital support to Light Middle East is the European association for home and building control standards, KNX.

Light Middle East 2013 will also feature Light Insight Arabia – a programme of conferences and workshops.




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