EXPO Centre Sharjah, preparing to hold its inaugural printing and packaging event in April of next year, has linked up with an experienced Indian events specialist in the field.
Partnering with the Indian Printing and Allied Machinery Manufacturers’ Association (IPAMA) to launch Print Pack Arabia will give a push to the printing and packaging industry, Expo Centre Sharjah said.
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Al Midfa is flanked by Khurana (left) and |
Print Pack Arabia is to be staged from April 7 to 10, 2014.
The event puts Sharjah centre stage in the fast-growing printing and packing industry which is expected to touch $11 billion by 2015 in the region, the organiser said.
“We certainly want to make a big impact with the inaugural Print Pack Arabia. And, for this, we have joined hands with the leaders in this field – IPAMA – which organises Print Pack India, the fourth largest exhibition of its kind in the world and the biggest in India,” said Saif Mohammed Al Midfa, director general of Expo Centre Sharjah, announcing the tie-up.
The agreement was signed in the presence of Al Midfa, KS Khurana, president of IPAMA, and its general secretary, CP Paul.
Underscoring the timing and positioning of Print Pack Arabia, experts believe the show will play a significant role in highlighting new technology that regional printing companies have to acquire to achieve the quality and speed required for addressing the growing demand for short runs, quick turnarounds and variable content.
“The printing industry is a state of continuous transition and both conventional and digital printing platforms have their pros and cons. While offset is most commonly used for high-volume commercial printing, the growth of digital printing technology has brought technical advancements, more options, and exciting new features for today’s commercial printing,” said Al Midfa.
The packaging industry in the region too is on an upswing, with the sector in the UAE itself expected to be worth $2.3 billion by 2016 with increased consumption and demand for consumer goods driving the need for more sophisticated packaging.
“We’re happy to associate ourselves with Expo Centre Sharjah to launch Print Pack Arabia. IPAMA is dedicated to disseminating information on the state of the technology, market perspectives and various developments taking place around the world, besides holding Print Pack India,” said Khurana. “Through Print Pack Arabia, we will be able to replicate the success achieved in India and share our decades of experience and expertise.”
The 11th edition of Printpack India was held from February 23 to 28, 2013, attracting more than 350 exhibitors and over 60,000 visitors. It provided a platform for printers from India and aboard to know about the latest technology in printing, packaging, converting, signage and digital segments.
With an eye on comprehensive coverage, Print Pack Arabia 2014 will be held along with the international plastics exhibition and conference – 2nd Plastivision Arabia – which is held in association with the All India Plastics Manufacturers’ Association.
